If you are a webmaster and you want to earn through your website without actually having to sell anything then AdSense is the best way to do it. There are many webmasters toiling away in an effort to earn a significant daily income but at the opposite end of the spectrum there are the "masterminds" who are bringing in hundreds of US Dollars or Euros or GB Pounds a day from the AdSense ads on their pages. So what is the difference between these two differing types of website owners? The successful ones read and act on the tips which Google itself offers to webmasters as well as thinking of their own ways of improving their AdSense performance.
Here are five tips which have helped many website owners to improve their AdSense incomes and continue to do so.
1. The ad format which seems to work best for the majority is the Large Rectangle (336 x 280). Statistics show that this size has the tendency to result in higher click through rates (CTR). If you are wondering why this particular size and shape works the best, it is probably because, properly placed and blended with the site and the advertisements having relevance to the content of your pages they will attract visitors to click on them.
2. Google offers you the facility to create a custom colour scheme for your adverts, so select colours which reflect the background, font colour and design of your pages. If your pages have a plain background then use that colour as the background of your ads; use the same colour as your normal font-face and don't use a border for your ads. If, however, you are using a content management system such as PHPNuke, many of the templates for which use boxes with borders to divide the different parts of the pages, then use the same coloured border for your AdSense advertisements.
3. Placement of your Advertisements is very important. As much as possible, put them "above the fold", which is basically above the point on the visitors screen where they have to start scrolling down. This makes them immediately visible because many visitors won't bother to scroll down to see the whole page.
4. Some websites offer you the opportunity to insert your own AdSense code into articles or reports which you submit. Make sure that you keep your ads up to date on the better of these sites and if there's a choice, try to make sure that your ads are the prominent ones.
5. Save yourself some time by using SSI (or server side included), if your server supports SSI. You just need to save your AdSense code in a text file, "adsense.txt" and upload it to your root directory. Then utilising SSI, call the code to the pages where you want it. This is really handy for those webmasters who use automatic page generators to populate their site.
6. The points above have helped many webmasters to earn a generous income from AdSense. To ensure that they work for you, make sure that your site has a tight niche so that the people visiting want to be there and the advertisements provided by Google fit your subject matter. Thus, your visitors will have an interest in the adverts and want to click on them.
7. Don't forget that there will be loads of pages on the internet covering the same subject as yours, most of which will contain AdSense, so take a look at these sites and see what the ones with the highest ranking have, that yours doesn't.
8. Lastly, test and try your AdSense placement and colour schemes, using the Google "channel" facility. This will help you make sure that you are using the optimum adverts for your particular website.
Follow these tips and watch your AdSense income improve.
Monday, June 1, 2009
Friday, May 29, 2009
Is Adsense Going To Turn Associate Programs Obsolete
When Google introduced their new Adsense revenue sharing program, people began to wonder if things would change. Certain questions have been burning in people's mind like: what's going to happen to Associate Programs, how do they compare against Google's Adsense and will Adsense cause Associate Programs to be obsolete?
Well, that really depends on a number of things, which I will go over. In this article I am only going to cover a few advantages and disadvantages of using Google's Adsense vs Associate Programs and which Associate Programs will prevail.
In case you are not familiar with Google's Adsense, Adsense is a new service provided by Google. This service allows you to have text based advertisements on your web site, known as Google Adwords. In return, you will receive a share of revenue based on a pay per click arrangement.
How Does Adsense's Advantages Compare To Associate Programs
Adsense and Associate Programs share some of the same advantages such as, Adsense is free to join and so are most other Associate Programs. Making them both easy to start and suitable for you whether you are a beginner or an experienced marketer.
Another advantage with Adsense, is that you never have to search for advertisers. Google supplies you with the advertisements by using highly relevant content targeted ads. This will insure that only precisely relevant advertisements are displayed on your web site. As for Associate Programs, you will have to search for quality programs and the relevancy of the program will depend on the one you select.
Adsense enables you to filter out up to 200 urls, so you don't have inappropriate ads or display advertisements of your competition. The last thing you want is to send traffic to your indirect competition. No one in their right mind would do that, right! Moreover, with Associate Programs you can select which ones you want to promote, instead of worrying about advertising your indirect competition.
How Does Adsense's Disadvantages Compare To Associate Programs
One of the biggest disadvantages of Adsense, is that they never really tell you what percentage you will receive. I don't know about you, but wouldn't it be nice to know what percentage of revenue you will receive. If an Associate Program was to do that, they would have absolutely no one participating in their program, but somehow Google can manage to get away with that. With associate programs, you immediately know what your commission percentage is going to be before you sign up.
Even though you can filter certian urls, you will still receive inappropriate advertisements. The advertisements are only as good as the person who wrote them and if they select keywords or phrases that are too general, this will result in inappropriate advertisements appearring on your web site. Most Associate Programs enable you to write your own promotional advertisements, giving you a little more freedom.
Adsense does not rotate their advertisements, so eventually your click through ratio will decrease, as repeat visitors are less likely to click through them. Eventually, I'm sure Google will improve the way it does it's content targeting and start rotating their advertisements. By promoting an Associate Program you can simply change the wording of the advertisement, but with Adsense you can't do that, you have your hands tied behind your back.
Adsense's stats are terrible, they don't tell you which advertisements your visitors are clicking through or which keywords are involved. Google supplies Adwords users with the adequate stats, you would think that they would do the same for their Adsense partners.
You should keep in mind that any advertisement that is on your web site, is portrayed to be your recommendation. If you are advertising a poor product or service on your web site, it will reflect on your credibility. Any product or service that you promote, should be a reliable one. Otherwise people will assume that you have poor judgement and it will hurt your credibility. By promoting Associate Programs, you can pick and choose quality products or services to promote, giving you full control, without damaging your credibility.
Which Associate Programs Will Prevail
Even though Adsense has a substantial amount of disadvantages, it will still have a major affect on a lot of Associate Programs that are currently operating today. In fact, you could say it's a wake up call for many merchants, especially for the ones who operate a poor Associate Program. So if you operate your own Associate Program, that has a low commission percentage and/or has a poor conservation rate, now might be a good time to start thinking seriously about improving your Associate Program.
As to which Associate Programs will survive and prevail over Google's Adsense, it will be determined by a number of things. In order for Associate Programs to prevail, they will need to offer a high commission percentage of 40% or higher, have a high conservation rate of 1% or higher, and be a breeze to promote.
In the end, Google's Adsense is merely just another avenue of generating profits on your web site. Associate Programs will not become obsolete. Moreover, they will filter out the good Associate Programs from those that are bad, and only the quality ones will prevail.
Moreover, you can expect that Google will improve their Adsense campaign overtime, proving that they are a worthy adversary to the Associate Program industry. You must be able to adapt and improve as changes occur.
Well, that really depends on a number of things, which I will go over. In this article I am only going to cover a few advantages and disadvantages of using Google's Adsense vs Associate Programs and which Associate Programs will prevail.
In case you are not familiar with Google's Adsense, Adsense is a new service provided by Google. This service allows you to have text based advertisements on your web site, known as Google Adwords. In return, you will receive a share of revenue based on a pay per click arrangement.
How Does Adsense's Advantages Compare To Associate Programs
Adsense and Associate Programs share some of the same advantages such as, Adsense is free to join and so are most other Associate Programs. Making them both easy to start and suitable for you whether you are a beginner or an experienced marketer.
Another advantage with Adsense, is that you never have to search for advertisers. Google supplies you with the advertisements by using highly relevant content targeted ads. This will insure that only precisely relevant advertisements are displayed on your web site. As for Associate Programs, you will have to search for quality programs and the relevancy of the program will depend on the one you select.
Adsense enables you to filter out up to 200 urls, so you don't have inappropriate ads or display advertisements of your competition. The last thing you want is to send traffic to your indirect competition. No one in their right mind would do that, right! Moreover, with Associate Programs you can select which ones you want to promote, instead of worrying about advertising your indirect competition.
How Does Adsense's Disadvantages Compare To Associate Programs
One of the biggest disadvantages of Adsense, is that they never really tell you what percentage you will receive. I don't know about you, but wouldn't it be nice to know what percentage of revenue you will receive. If an Associate Program was to do that, they would have absolutely no one participating in their program, but somehow Google can manage to get away with that. With associate programs, you immediately know what your commission percentage is going to be before you sign up.
Even though you can filter certian urls, you will still receive inappropriate advertisements. The advertisements are only as good as the person who wrote them and if they select keywords or phrases that are too general, this will result in inappropriate advertisements appearring on your web site. Most Associate Programs enable you to write your own promotional advertisements, giving you a little more freedom.
Adsense does not rotate their advertisements, so eventually your click through ratio will decrease, as repeat visitors are less likely to click through them. Eventually, I'm sure Google will improve the way it does it's content targeting and start rotating their advertisements. By promoting an Associate Program you can simply change the wording of the advertisement, but with Adsense you can't do that, you have your hands tied behind your back.
Adsense's stats are terrible, they don't tell you which advertisements your visitors are clicking through or which keywords are involved. Google supplies Adwords users with the adequate stats, you would think that they would do the same for their Adsense partners.
You should keep in mind that any advertisement that is on your web site, is portrayed to be your recommendation. If you are advertising a poor product or service on your web site, it will reflect on your credibility. Any product or service that you promote, should be a reliable one. Otherwise people will assume that you have poor judgement and it will hurt your credibility. By promoting Associate Programs, you can pick and choose quality products or services to promote, giving you full control, without damaging your credibility.
Which Associate Programs Will Prevail
Even though Adsense has a substantial amount of disadvantages, it will still have a major affect on a lot of Associate Programs that are currently operating today. In fact, you could say it's a wake up call for many merchants, especially for the ones who operate a poor Associate Program. So if you operate your own Associate Program, that has a low commission percentage and/or has a poor conservation rate, now might be a good time to start thinking seriously about improving your Associate Program.
As to which Associate Programs will survive and prevail over Google's Adsense, it will be determined by a number of things. In order for Associate Programs to prevail, they will need to offer a high commission percentage of 40% or higher, have a high conservation rate of 1% or higher, and be a breeze to promote.
In the end, Google's Adsense is merely just another avenue of generating profits on your web site. Associate Programs will not become obsolete. Moreover, they will filter out the good Associate Programs from those that are bad, and only the quality ones will prevail.
Moreover, you can expect that Google will improve their Adsense campaign overtime, proving that they are a worthy adversary to the Associate Program industry. You must be able to adapt and improve as changes occur.
Adsense Keywords for 22 Hot Niches
I’m pleased to offer the following adsense keywords that target 22 hot niches and potentially paying out high to very high average Earnings Per Click (EPC). The key word here is “average” EPC. Don’t be fooled by keyword lists that show very high 1st Bidder rates as Google only sets the rate at 1 cent higher than the 2nd Bidder, which could be significantly lower.
For example, the 1st Bidder for an Adsense Keyword could be $4.74 but the 2nd Bidder is only 86 cents resulting in the highest Bidder being only 87 cents. Additionally, Bidders in the 3rd, 4th, 5th, 6th, 7th, 8th, 9th, and 10th Bidders could all be under 50 cents which consequently result in the “average” Bid amount being 28 cents… a far cry from the $4.74 1st Bidder amount. So if you didn’t know before, I hope you know now.
It’s important to be focused on the “average” not the highest bid. Of course, market size is the next consideration to determine potential traffic and income. For more in-depth analysis on these keywords, visit my blog on adsense keywords and discover why they are recommended as good potential adsense keywords.
1. Cosmetic Surgery - $3.75 with an Average Bid for the Top 10 Advertisers of $1.60
2. Document Management - $21.92 with an Average Bid for the Top 10 Advertisers of $11.72
3. Mortgage Refinance Calculator - $17.15 with an Average Bid for the Top 10 Advertisers of $8.67
4. Accounting Software - $25.22 with an Average Bid for the Top 10 Advertisers of $10.90
5. Colon Cleanse - $4.55 with an Average Bid for the Top 10 Advertisers of $1.93
6. Medical Alarms - $14.35 with an Average Bid for the Top 10 Advertisers of $6.97
7. Sales Force Automation - $17.71 with an Average Bid for the Top 10 Advertisers of $9.20
8. Accident and Sickness Insurance - $7.09 with an Average Bid for the Top 10 Advertisers of $2.58
9. Search Engine Optimization - $17.68 with an Average Bid for the Top 10 Advertisers of $8.04 10. Call Center Outsourcing - $8.08 with an Average Bid for the Top 10 Advertisers of $3.32
11. Workers Compensation - $14.35 with an Average Bid for the Top 10 Advertisers of $6.97
12. Business Degree Online - $20.90 with an Average Bid for the Top 10 Advertisers of $11.24 13. Asbestos Lung Cancer - $11.52 with an Average Bid for the Top 10 Advertisers of $3.74
14. Postcard Printing - $15.98 with an Average Bid for the Top 10 Advertisers of $7.68
15. Free Business Cards - $4.64 with an Average Bid for the Top 10 Advertisers of $1.84
16. Chicago Condos - $3.71 with an Average Bid for the Top 10 Advertisers of $1.77
17. 2nd Mortgage - $32.15 with an Average Bid for the Top 10 Advertisers of $16.19
18. Auto Rentals - $3.65 with an Average Bid for the Top 10 Advertisers of $1.92
19. Business Phone Systems - $20.24 with an Average Bid for the Top 10 Advertisers of $10.06 20. Discount Airfare - $2.00 with an Average Bid for the Top 10 Advertisers of $1.10
21. Auto Insurance Quotes - $2.00 with an Average Bid for the Top 10 Advertisers of $1.10
22. Domain Name - $13.41 with an Average Bid for the Top 10 Advertisers of $5.36
Document Management is a shining star with a huge average bid of $11.72, as does 2nd Mortgage with an even bigger average bid amount of $16.19 As you can see from the above list, their are several excellent opportunities and I encourage you to investigate them further with the case studies I have published, by visiting my Blog and seeing all the details. So there you have it. Adsense Keywords for 22 Hot Niches that are recomended due to their highest, but more importantly their average bids, as well as traffic expected for these keyword searches, and finally, for the level of competition with these adsense keywords.
Tuesday, May 26, 2009
Your words
some suggestions on a friend I know through the internet, I decided to create this blog, as I tegur, communication between internet users in the world.
Through this blog, I want to exchange ideas, opinions and input from friends who have been users first know this internet world, with no override ethics, and mutual respect between users. only this introduction from me, please be advised of friends.
Through this blog, I want to exchange ideas, opinions and input from friends who have been users first know this internet world, with no override ethics, and mutual respect between users. only this introduction from me, please be advised of friends.
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